![]() “The power of our Adobe partnership is demonstrated through the innovation with which we help brands design and build a personalized experience design strategy.” “We are honored to be recognized as a Leader by Everest Group for our work with Adobe,” said Owen McCorry, global chief growth and alliances officer at Merkle. The launch of Merkle’s Experience and Commerce practice in 2022, along with its prior acquisitions of LiveArea and DigitalPi, continue to strengthen Merkle’s global Adobe practice. Merkle is a global platinum Adobe partner and an Adobe Independent Software Vendor (ISV) partner with the ability to work across Adobe applications to drive business results for brands. The report assesses 24 IT services providers and design agencies on the Adobe Services PEAK Matrix, a comprehensive evaluation and categorization of providers based on their Adobe services capabilities across the value chain of services.Īs partners, dentsu, Merkle, and Adobe work together to accelerate identity and customer experience transformation initiatives for leading global brands. Marketing Analytics, Performance & Attributionĭentsu International and Merkle, dentsu’s leading technology-enabled, data-driven customer experience management (CXM) company, announced that Everest Group positioned dentsu as a Leader in the Adobe Services PEAK Matrix ® Assessment 2022.Įverest Group’s report recognizes the need for enterprises to implement a holistic experience design strategy and acknowledges Adobe, with its endless offerings across creative, experience, and document cloud, as a leading provider. ![]() iPaaS, Cloud/Data Integration & Tag Management.Business/Customer Intelligence & Data Science.Audience/Marketing Data & Data Enhancement.Optimization, Personalization & Testing.Sales Automation, Enablement & Intelligence. ![]()
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